May 2003 Google News Archive

Make way for the contender to Google's crown
- May 30, 2003

You're not going to believe this, but a new search
engine has just appeared and, well, it may be better
than Google.

Obviously, that sounds slightly ridiculous but after
having spent a day devising weird and wonderful
searches and comparisons, not only has it stood up to
the test but it's so good that you realise how much of
an effect Google has had on your thinking when it
comes to searching the Net.




Google Represents New Dot-Com Generation
- May 30, 2003

Around the globe, Google has become a synonym for
searching the Internet, as in let's "Google" that.
In Silicon Valley, the Mountain View, Calif.,
company is the hottest private company around, with a
good shot at becoming a business legend like Netscape,
Apple or eBay.




Google gamers' word pairings a creative addiction
- May 30, 2003

Are you a creative type with an Internet connection
and a vocabulary that's Brobdingnagian?

If your stock of words includes little-used verbiage
like that synonym for ``big,'' and you can find an
equally unlikely word to pair it with online --
vasodilator, perhaps -- ``googlewhacking'' might be
just the game for you.




Google pulls anti-Dixons adwords - May 30, 2003

Google is pulling anti-Dixons ads run by consumer
champion, Marie Griffiths, because they fail to meet
its Ts&Cs.

So says the The Australian Financial Review which
picked up the story of Marie's crusade against the
giant electrical retailer.

 

Writing Effective Search Engine Ads - May 30, 2003

Relevancy is the name of the game when it comes to
copywriting for paid listings, not only for your
potential customers, but increasingly to meet the
stringent requirements of the search engines
themselves. In the Writing Search Engine Ads session
in Boston, search engine representatives and marketers
discussed how to improve advertising click and
conversion rates through targeted ad listings.



Building Up Your Keyword Inventory - May 30, 2003

One of the more common questions you hear from web
site owners and marketers doing pay per click (PPC)
advertising is "How do I come up with more keywords to
bid on?" What they are additionally saying without
stating the obvious, is of course "How do I come up
with keywords that others haven't thought of?"



THE GOOGLE UPDATE...IS STILL...CONFUSING
- May 22, 2003

If you have noticed strange results in Google lately
you aren't alone.

It seems an old index is being used and some backlinks
to sites have been removed. Two of my sites just
picked up by Google disappeared from the index
altogether.

Google is definitely up to something and I think it
could be a move to a more permanent "constant" update
cycle rather than the monthly index in an effort to
keep results fresh and up to date.

Of course, this is pure speculation and if you want to
hear the latest conspiracy theories checkout the
Google forum at WebMasterWorld

http://www.webmasterworld.com/forum3/

Be careful, too much time spent here will make you
paranoid!

Google is trying to make itself better and I believe those
of you who have worked hard to legitimately optimize
your site will soon see your efforts pay off as Google works
to penalize and ban sites that use spammy tricks.



Bootcamp 275: The good Google guide - May 22, 2003

Google is popular because it is fast and there is no
clutter. On a bad day you can wait 10 seconds or more
for some rival search engines just to load their front
page; Google appears more or less instantly and the
first page of "hits" normally takes less than a second
to display.

Results pages are clearly presented and easy to
understand - there are no banner ads or fancy graphics
to slow things down. It's not entirely ad-free but the
"Sponsored Links" are unobtrusive and often relevant.




Magic Secret to Google - May 22, 2003

Okay - what is the "magic" to getting listed at the
top of Google? I've done a keyword search and then
tear apart the sites that pop up. Most have several
things in common, one of which is this in their
header:

<meta name="GOOGLEBOT" content="NOARCHIVE">

Or they may have:

<META NAME="robots" CONTENT="index,follow">

As a newbie to Web page design, what are these telling
the robots to do, and does it help in the rankings?
 



Google Reduces Minimum Bid on Some Keywords
- May 22, 2003

Google has quietly lowered the minimum price of some
keywords in its AdWords program, in a move it hopes
will entice more advertisers to try the service.

A Google representative confirmed that the company
notified advertisers last week that the minimum bid
price for all keywords 5 cents per click. While the
majority of keywords were already at this range,
others in attractive verticals like travel commanded a
higher minimum.




Yahoo takes on Google for search leadership
- May 22, 2003

Internet media company Yahoo has launched an
advertising campaign aimed at recapturing its role as
the number one search engine from Google.

Silicon Valley-based Yahoo, which started its life as
a directory of Web sites, turned its attention away
from search as it built a destination site with news,
maps, travel services and messaging. The move opened a
window of opportunity for rivals such as Google, which
focused exclusively on developing and operating search
engines and related advertising services.




The Top 8 Operating Systems According to Google
- May 22, 2003

Google, one of the most visited sites worldwide,
posted their OS results for April 2003. In the No1
spot, Windows 98 is steadily losing 1% every month to
the always rising Windows XP, while MacOS is down to
3% from the 4% of the previous month. Linux is steady
at around 1%. The "Other" OSes are also steady at 4%
(note that the "other" section also includes other
Microsoft OSes, like Windows ME).




Googling May Reach Breakneck Speeds - May 22, 2003

With the new system, searching a sports-specific
Google site for "Giants" would give more importance to
pages about the New York or San Francisco Giants, for
instance, and less importance to pages about Jack and
the Beanstalk.

 

Ask Jeeves to use Google sponsored links
- May 22, 2003

Ask Jeeves announced today that is has chosen Google
as its exclusive third-party provider of sponsored
links.

This will extend the reach of the sponsored links in
Google’s AdWords program to include the 6.6 million
unique users of www.ask.co.uk.




Google News Goes Global - May 22, 2003

Google News is going global. Expanding on the success
of its computerized news site, Google has launched
five new international news portals.

The new sites are focused on Australia, Canada, India,
New Zealand, and the United Kingdom:




Paid Placement Alternatives to Overture and Google
- May 22, 2003

In an online advertising world dominated by 900-pound
gorillas Overture and Google AdWords, what do
second-tier, aka alternative, pay-for-placement
engines such as Ah-Ha, FindWhat and Search123 bring to
the party?

Additional traffic at reasonable incremental cost,
according to a first-time panel on the topic at SES
Boston.




Algorithm tweaks could boost Google's speed
- May 22, 2003

The search engine Google could soon be cataloguing the
world wide web up to five times faster, thanks to new
software tweaks developed by Stanford University
computer scientists.

Such a turbo boost should allow web searches to be
tailored for particular topics and, in future,
personalised for every user.




Google News Canada debuts - May 22, 2003

Google News Canada, launched Monday, gives more
prominence to stories and sources local to Canada
while it searches current news headlines and photos
from more than 4,500 international news sources,
company spokesmen said.

The service offers links to articles about Canadian
businesses, politics, entertainment and sports.




Waiting for Google - May 22, 2003

The IPO drought is over but the floodgates for tech
won't open until Google decides to go public.




The World of Google - May 22, 2003

Puzzled by PageRank? Dying to be invited to the
"Google Dance?" A new directory features links to
hundreds of resources covering all aspects of the
world according to Google.

I suppose it was inevitable, given Google's widespread
popularity. Google World is a categorized directory
that makes it easy to find just about any type of
information about the search engine.




Google Hiring Engineers for a New York Office
- May 22, 2003

With the technology start-up boom over, the term
Silicon Alley is fading into history, leaving behind a
New York Internet industry that offers little
excitement. But that has not stopped Google Inc., the
Internet's post-boom darling, from planning to hire a
team of about 100 software engineers for its Manhattan
office.




Learning from Google's Two-way Web - May 22, 2003

There are lessons to be learned all-around, by looking
at Google's strategic initiatives. Many of them lead
down the path of the two-way Web.

Ireland knows Google as a headline about jobs. But
Google really is the world's first successful online
implementation of knowledge management (KM).




Google 55.2 percent global usage share - May 22, 2003

OneStat.com, the number one provider of real-time
intelligence web analytics, today reported that Google
has a global average usage share of 55.2 percent
during the last 2 months. This means that Google is
the most popular search engine on the web. Google's
global usage share has increased 0.5 percent. The
number two search engine on the web, Yahoo, has a
global usage share of 21.7 percent.


 

All Eyes on Google - May 9, 2003

With luck and brains, the search service has won the hearts and minds of millions and built a booming business. Watch out: Microsoft wants in.



Google to fix blog noise problem - May 9, 2003

Google is to create a search tool specifically for weblogs, most likely giving material generated by the self-publishing tools its own tab.

CEO Eric Schmidt made the announcement on Monday, at the JP Morgan Technology and Telecom conference. 'Soon the company will also offer a service for searching Web logs, known as "blogs,"' reported Reuters.

 

Online advertisers find what they need at Google
- May 7, 2003

(news archives)