Finding
relevant keywords with Google
A good way to
build your web site is finding keywords that
properly reflect the contents of your web pages.
To obtain
high rankings on search engines, you'll use the
found keywords in the title, in the meta tags and in
the body text of your web pages.
Many
webmasters start with Overture's Search Term
Suggestion Tool, an excellent way to find keywords
and keyword combinations for your web site:
http://inventory.overture.com/d/searchinventory/suggestion/
In addition,
some people recommend Wordtracker, a commercial tool
to find keywords:
http://www.wordtracker.com
However,
there are two additional keyword tools to find
keywords and key phrases for your web site - and
both they are provided by Google.
The first one
suggest keywords for your Google ads but you can
also use it without placing ads on Google:
https://adwords.google.com/select/main?cmd=KeywordSandbox
Unfortunately, Google's Keyword Suggestion Tool
doesn't reveal the number of searches for each
keyword. You can only see that number when you set
up a Google AdWords Select account.
The second
Google tool for finding keywords is called "Google
Sets" and it's located at
http://labs1.google.com/sets.
The Google
Sets tool is one of Google's technology ideas that
isn't quite ready for prime time yet. However, it's
a great way to find new keyword associations.
For example,
imagine you'd sell school stationeries. Just go to
http://labs1.google.com/sets
and enter the three keywords "school", "pen" and
"pencil" among each other (without the quotes). Then
click the "Large Set" button.
As you can
see, Google will find many more related keywords for
you, for example "textbook", "paper" or "glue".
Now it's your
turn. Enter common keywords of your web page and
discover which important keywords you've overlooked
so far.
Copyright by Axandra.com.
Internet marketing
and search engine
ranking software.
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